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Primo, Playa del Carmen, ROO

Primo

4.7
4.7
143 Reviews
Mex$310 to Mex$500
Mexican

Make a booking

2 people
19:00
Booked 2 times today

About this restaurant

  • Good for special occasions
  • Hot spot
  • Great for outdoor dining
Inspiration for Primo comes from the love for food, ancient spirits, local crafts and rustic cooking. Trying to recreate in a small outdoor space under a beautiful tree, the essence from original Playa del Carmen and bring an authentic Mexican food where everything is cooked with wood fire, underground oven, comales and grill, as has been done traditionally in most Mexican small towns for centuries. Primo means cousin in spanish, as a common slogan in Mexico we say Primo to refer to really close friends, the ones that may be closer than family. Our intention with this name is that guests feel the confort of gathering in a place that will taste and feel like home as we do. We have developed the interior design with locally made tzalam wood furniture, bejuco lamps and a chukum finish for the walls. We pride ourselves of using local and sustainable suppliers for most of our ingredients.

Additional information

What 143 people are saying

Primo reviews from people who’ve dined at this restaurant. Based on recent rating.

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.7
4.7 based on recent ratings
  • 4.8Food
  • 4.6Service
  • 4.6Ambience
  • 4.5Value

NoiseModerate

Diners' Choice Awards

  • Cancun / Riviera Maya

    Mexican

  • Playa del Carmen / Riviera Maya

    Best Overall

  • Playa del Carmen / Riviera Maya

    Best Food

  • Playa del Carmen / Riviera Maya

    Best Ambience

  • Playa del Carmen / Riviera Maya

    Best Value

  • Playa del Carmen / Riviera Maya

    Good for groups

  • Playa del Carmen / Riviera Maya

    Hot spot

  • Playa del Carmen / Riviera Maya

    Neighbourhood gem

Review summary

AI-generated from verified diner reviews
Primo in Playa del Carmen stands out for its "incredible authentic food" and "well-crafted cocktails." Guests rave about the "attentive and informative" staff and the open air kitchen experience. Highlights include "duck carnitas" and "Smokey Mezcal margaritas." Despite a busy location, it remains a must-visit for an "amazing dining experience."

143 Reviews
  1. GeraldS

    Baton Rouge14 reviews

    5.0

    Dined 6 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Great place - excellent food, service, and atmosphere. Will definitely go back when in Playa del Carmen.

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  2. OCTAVIO

    Cancun1 review

    5.0

    Dined on 22 February 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 4
    La atención del personal y la comida de 10 todo está súper delicioso. Lo recomiendo 100%

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  3. Jenn

    Maine2 reviews

    5.0

    Dined on 22 February 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Our third visit and first to the new location. Excellent service, food and drink. Stand outs were the cauliflower appetizer and the brisket entree. All excellent. We did not mentions shellfish allergy so our bad, the octopus has shrimp powder which was mentioned so next time we will do our due diligence. Will be retuning next trip!

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  4. Carl

    Chicago1 review

    5.0

    Dined on 14 February 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Watermelon cactus salad was superb, and the cocktails were excellent. Awesome open air kitchen, ambiance’s was very unique.

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  5. Horacio

    Cancun2 reviews

    5.0

    Dined on 30 January 2025

    1. Overall 5
    2. Food 5
    3. Service 4
    4. Ambience 4
    Excelentes platillos con un toque ahumado por su cocción en pib.

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  6. Michelle

    Greater Boston2 reviews

    5.0

    Dined on 12 January 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    One of the best meals I’ve ever had and the cocktails were sooo amazing too, it felt like i was drinking something from a professional mixologist. Recommend the octopus, the bone marrow and the lechon

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  7. Atsu

    New York City3 reviews

    5.0

    Dined on 30 December 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    The food, the service and the ambience all were fantastic!

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  8. Mickael

    Cancun2 reviews

    5.0

    Dined on 29 December 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Best plates in playa del Carmen. It was our fifth time and always happy

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  9. Elaine

    Toronto3 reviews

    2.0

    Dined on 12 December 2024

    1. Overall 2
    2. Food 1
    3. Service 2
    4. Ambience 4
    Bad service. Overpriced. Waited 20 mins for bat drinks while not busy. Shrimp appetizer was mushy unappealing and expensive. Let.before having entree. Tourist trap. Save your time and money.

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  10. Lynette

    Toronto1 review

    5.0

    Dined on 24 November 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Primo is my favorite restaurant in playa. The staff is friendly and ready to deliver excellent service in a casual environment. The food is 👌

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FAQs

Primo offers takeout which you can order by calling the restaurant at 984 873 2571.

Primo is rated 4.7 stars by 143 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

Make a booking

2 people
19:00
Booked 2 times today
Google Map for Primo

Av. Constituyentes entre 5ta avenida y 10 avenida, Playa del Carmen, ROO 77710

Additional information

  • Phone number
  • Price
    Mex$310 to Mex$500
  • Cuisines
    Mexican, Soul food, Contemporary Mexican
  • Hours of Operation
    Dinner Daily 5:00 pm–10:00 pm
  • Dress code
    Resort Casual
  • Parking details
    Valet
  • Payment Options
    AMEX, Mastercard, Visa
  • Executive Chef
    Pedro Abascal
  • Privacy policy
  • Terms of Use
  • Impressum
  • Cookies and Interest-Based Ads
  • Cookie Preferences
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